Retail stores depend on holiday business to boost their overall sales. In some cases, those holiday sales make over 50% of a business’s annual revenue. Restaurants aren’t that fortunate. They need to have a steady stream of dependable customers all year round in order to be successful. If you are finding yourself in need of more customers, then you should consider putting these marketing tips to work.
Offer Live Music
If you have the space in your venue to offer live music, then that can be a very nice addition to a brunch service or during dinner. The important thing is to make sure the music doesn’t overwhelm the guests.
Host a Theme Party
Any restaurant with a bar and television will always be hosting some form of Super Bowl party. However, there are many other theme parties you can have throughout the year. Talk to your customers and find out what they are into. You might find that a Game Of Thrones viewing party could be a great way to bring in customers on a Sunday night.
Step Up Your Social Media Game
Your restaurant should have its own page on Facebook, Instagram and Twitter. You should be actively posting across those social media platforms on a regular basis. This is a great place to advertise specials or new menu items. But not everything has to be hard sell. You can engage customers in surveys and questions that get a conversation going like, “what did you do on your summer vacation?”
Utilize Email Marketing
Whenever possible you should get your customers to share their email address. This can be a great marketing tool if you put together a monthly newsletter. That newsletter can include discounts on meals and promote specials.
Set Up a Customer Loyalty Program
Those customers that return to your restaurant should be rewarded. You can set up a loyalty program and give away free drinks or dessert. It spreads goodwill and encourages those loyal customers to keep coming back.
Hopefully, by implementing some of these marketing ideas you’ll see an immediate influx of new customers. That means your restaurant needs to be ready. That starts with keeping everything clean. Your customers will notice your level of cleanliness right away. Junk King Chicago can be a help with this goal. This is the professional junk hauling service you can call on to remove any old furniture, promotional items or kitchenware that you no longer using. You don’t want to clutter up hallways or parking lot with this junk. One session with Junk King Chicago can make sure your restaurant is as clean as possible.