As with any business, marketing your restaurant is key to its success. You have to pay as much attention to getting the word out as you do to your menu and staff. The good news is that once you set up some of these marketing ideas they will be easy to maintain. Here are some smart tips for marketing your restaurant:
Highlight Your Staff
Along with highlighting your menu options through your social media post, you should also give a shout out to your staff. These are the people that are to make your customers experience worthwhile. Regular customers appreciate being noticed by a staff. And it doesn’t hurt to show the smiles of the people working for you. It just generates a lot of goodwill.
Monitor Your Social Media
Setting up Facebook and twitter accounts are important for your restaurant. A daily post is something to aim for but it doesn’t always have to be the “hard sell.” You can conduct surveys, initiate conversations or just post fun videos that are making the viral rounds. You should also pay attention to comments left on your social media pages. It is helpful if you can thank customers and respond to their positive reviews.
Network with Food Bloggers
You’ll probably find many food bloggers working around Cleveland. Many of these bloggers have a very strong following. Not only should you start your own blog for your restaurant but you could also invite those other bloggers in for a meal. A positive mention from food bloggers in many ways is more effective than a newspaper review. It’s something to strive for.
Time Your Posts
If you are posting about food or menu specials, then you need to time them carefully. Even though the Internet is open 24 hours, your restaurant might not be. The best time to post is an hour before traditional meal service like lunch or dinner. If you are just posting random notices, then they can go up any time during the day.
All of these marketing ideas will hopefully result in increased customers. That means your business needs to be prepared for that. The first thing customers will notice will be your establishment’s cleanliness. Junk King Cleveland to be a big help with maintaining a clutter free restaurant. These junk removal pros will be able to clear out all your unwanted furniture, appliances and other rubbish that might be cluttering up hallways or a parking lot. One session with Junk King Cleveland will make sure your restaurant is a junk free zone.