Monthly Archives: July 2017

Expand Your Hotel Business With These Helpful Marketing Ideas

Has your hotel business grown or stagnated in the last year? The goal of any business is to expand their customer base to ensure that they stay busy throughout the year and not just during the peak tour season. You can expand your hotel business by putting some of these helpful marketing ideas to work today.

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Find a Niche

There are certainly a lot of hotels operating throughout St. Petersburg. What makes your hotel so special? Is it access to the beach? Is it free bike rentals? Is it a buffet breakfast? These are the kinds of things you need to develop that will help your hotel stand out from the competition. Once you develop that niche, you need to constantly reinforce it through all your social media post an email marketing campaigns.

Highlight Your Staff

Your staff is what’s going to make all the difference as to whether or not a guest is going to have a good experience. You want them to feel comfortable and well taking care of. Before they check in you should let them get to know your staff. This can be accomplished with short biographies on your website or posting fun staff interviews online. If you want to provide your guests with all the comforts of home, then you want them to feel like part of the family.

Reach Out To the Business Community

You should be networking with a local tourism board and Chamber of Commerce. They can provide great resources for your hotel and open up opportunities you might not think of. For instance, have you ever made your hotel available to charter groups? Booking a few buses for an overnight stay throughout the month is a terrific boost to the business. The tourism board can help get you there.

Reward Your Guests For Positive Reviews

You should not leave your online reviews to chance. Instead, you should actively pursue those reviews by rewarding your guests to make posts. If they put up pictures or videos on their Facebook pages, then give them something in return like a desert or cocktail.

Keep Everything Clean

It would be horrible if these new guests check in the hotel only to find that your standards have fallen off. Your housekeeping staff needs to work diligently to keep the rooms clean. As for the rest of your property, Junk King St. Petersburg can be a huge asset. These are the junk removal professionals that can happily take away any amount of old furniture or appliances. It doesn’t matter how heavy or bulky something is; all that matters is that you want to gone. Put Junk King St. Petersburg to work to keep your hotel rubbish free.

Tips To Improve Your Chances With Landlord Success

Investing in a rental property makes you a landlord. You might have had experiences with landlords in the past when you rented your first apartment. Now is your chance to build on those experiences and generate a decent revenue stream. Here’s how to improve your chances with landlord success:

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Set Your Policies

As the landlord, you’ll be the first call your tenant will make if something goes wrong. That doesn’t mean you have to be open 24/7. Renting a home or apartment is a business and you should treat it like a business. That starts with setting office hours. There is nothing wrong with telling a tenant you’re office hours are 9 to 5. After hours, they can leave a message. You can always check those messages or have them forwarded to your cell. Once you establish a policy, don’t back down. Your cover is always, “Sorry, that’s the policy.”

Put Everything in the Lease

There are plenty of boilerplate lease agreements you can utilize to set up your rental business. However, you need to read those agreements carefully and make sure they cover all the issues that you want covered. Things like a “no pet” or “no painting” rule should be in the lease if that is important to you. There should be no doubt about what you expect from your tenant if it is in the lease.

Choose Your Tenants Wisely

It’s not a stretch to say that most renters “fudge” a little on their applications. They want to look impressive to you. The burden is on you to screen out the “bad apples.” That means running a credit check, making sure they have a stable source of income and that they don’t have any evictions or felonies on their record. Yes, everyone will seem “nice” when they come to look at your property but that doesn’t tell you anything. Best resource: Check with their last landlord.

Be Respectful Of Your Tenants

When you hand the keys over to your tenant, you’re essentially putting them in charge of your property. If you treat them with respect, then they will treat your property with respect. That can start with letting them make the place their home. Just because you don’t like red walls doesn’t mean they wouldn’t like red walls. As long as you have an understanding (in the lease!) about what modifications they can make, and then let your tenants enjoy their “home.” This doesn’t mean you have to become friends with your tenants but a respect is a two-way street.

It is also your responsibility to maintain your property. That means getting rid of any rubbish left behind by a previous tenant as quickly as possible. Your current tenants don’t want to feel like they are surrounded by junk. One call to Junk King St. Petersburg can quickly clear out any apartment. The moving crew assigned to your cleanup won’t have a problem lifting heavy objects or climbing up and down stairs. A great partner for your landlord business is Junk King St. Petersburg. Keep the number handy.